Wednesday, July 15, 2015

It's Not a Technology War

most businesses today think that they are in a technology war; implementing one technology after another in support of competitiveness and market share.

basically that's true for average, run of the mill businesses that lack a real information technology vision and strategy -- and also often lack the will to win.

but if you are not average and you want to dominate your market space, it is not a technology war that you're in; but a strategy war.

leading edge companies don't think about individual technologies (especially operationally focused ones) but think about information technology strategy holistically as a change agent to transform the whole of the company

a strategy like i am speaking of has many parts, but from a bird's eye view it has two principal parts;  information assets (divided into information domains based upon source, usage, and security) and operational flows (based upon technology but not individual technologies -- integrated technologies as a holistic operational system of competitive advantage).

to be digitally mature an organization must must be employing its technology strategy to transform its core processes, talent and recruiting, and business creation and delivery models.  any individual use of technology is just a feel good measure for management and will only lead to average results.